Arkadia, more in detail: problems and answers

CRITICAL STARTING

The consortium identifies and wants to respond to a need.

Tourism is radically changing its prerogatives: rather than empty entertainment, divertissement, today the activity that travels in depth the cultural, historical, food and wine context of a place is privileged.

However, this structural revolution has not been matched by adequate structural interventions. If Italy and its traditions continue to shine by its own light, a negative downturn in tourist flow, generated by a lack of attention to the quality of the product, the inability to promote the territory with adequate skills, as well as by a series of sporadic public interventions unrelated to the target audience.

Ultimately: so far nobody has been able to bridge the gap between demand and tourist offer.

OUR ANSWERS

Facing this scenario, we want to aim at employment growth by promoting the territory, stimulating micro-economies. Initiatives and opportunities will be offered for new and existing operators; those who want to invest their skills in the places of their roots can count on this Consortium as on a good partner.

Then will be promote the governance and promotion of our spaces and also a recovery interventions of existing structures; the enhancement of natural resources; product and service development; planning and management of effective communication strategies, to open the doors to Italian and foreign tourist markets.

The Consortium operates in synergy with the private and the public administrations.